WELCOME TO THE SHAPE SHIFT

Style, Wellness, and Confidence for Every Side of You

If you’ve found your way here—welcome, Queen. ✨

The Shape Shift is more than a blog. It’s a space for women who are doing it all and still want to look, feel, and live their best. Whether you’re running from the gym to a meeting, from a playdate to a night out, or from one dream to the next—we’re here to keep you inspired, supported, and stylish along the way.

Founded by Oakland native Samantha Wise, Tip-Top Shape was built on the belief that women deserve more than clothes that just “fit.” We deserve clothes that move with us, empower us, and help us conquer the day—without sacrificing comfort. But Tip-Top Shape is more than an athleisure brand. We’re a movement rooted in wellness, sisterhood, and confidence.

Here on The Shape Shift, you’ll find:

• Style tips for making your athleisure work from sunrise to sunset
• Wellness advice that goes beyond the gym—covering mental, physical, and emotional health
• Real stories from real women in our community
• Event updates so you can join us in person for bootcamps, pop-ups, and local outreach
• Inspiration for staying motivated and confident in every season of life

We know time is your most precious resource. That’s why every post is here to give you something valuable—whether it’s a quick outfit hack, a burst of motivation, or a reminder that you’re not doing this alone.

So grab your coffee, your water bottle, or your green smoothie—whatever fuels you—and let’s shape this journey together.

Welcome to The Shape Shift.
Let’s make moves, inside and out. 💪